So Pure Color 10.01 Lightest Platin Ash Blonde HAIR MASK Biomimetic Silk builds a layer

Biomimetic Silk builds a layer around the hair fiber that protects them from thermally or chemically induced structural damage

unmatched by any other luxury haircare collection

It repairs the internal structure of fragile

lively color results

Sesame Oil and Aloe balance and condition the scalp and hair during shampooing

So Pure Color 10.01 Lightest Platin Ash Blonde HAIR MASK Biomimetic Silk builds a layerKeunes exclusive ammonia free color program for professionals soothes the hair and the soul. A mild and effective way to color and lift your hair in an infinite palette of beautiful, interchangeable, natural and fashion shades. So Pure Color is our ammonia free color range with naturally nourishing colors and beautifully scented products featuring organic argan jasmine and sandalwood oils. This line includes pure products for natural and fashion